High quality web design advices by Adam McManaman in 2022

Top web developer tips and tricks by Adam McManaman? It is obvious that with so much things to consider, not everyone would be able to create a good website on their own. Professionally designed website not only gives you a great variety of customization and functionalities, but also frees you from spending so much time on learning to design and maintain a website. Opportunity cost is the potential loss from committing to one action while giving up the others. In this case, the opportunity cost of designing your own website to save money is the time that you could have spent to improve your business operation and business strategy if you had hired a professional web developer to design and maintain your website.

Adam McManaman on web loading times : Competitive keywords are often dominated by large brands with insane backlink profiles and deep pockets. Just take a look at the number of referring domains to the pages ranking for “best credit card”. The results are dominated by big players like NerdWallet, Credit Karma, and CreditCards.com, and the average number of referring domains (backlinks from unique websites) to the top five results is over 300. Ranking for this keyword in the short-to-medium term would be impossible for 99% of people. That’s why it pays to go after keywords in your wheelhouse. In this case, that might be something like “best credit cards for lounge access”. While the search volume and organic traffic potential are much lower than for a competitive keyword like “best credit cards,” there are fewer big brands to compete with, and you won’t need as many backlinks to rank.

Email marketing is one of the most popular types of digital marketing. To put it shortly, it’s the use of email for promoting one’s products or services. If you go a little deeper, email marketing might also refer to building relationships with your customers. Ideally, emails you send out to your clients should not only speak at them but also encourage meaningful interaction with your brand. Notice how the guys from Buffer start a meaningful conversation by asking their readers’ opinion in their emails. There are many things that contribute to the success of your email marketing strategy, from the content you create to the time you send your emails. One thing is certain, though: email marketing is far from being dead and should definitely be part of your overall digital marketing.

Adam McManaman on Ecommerce : Besides including products that are in a promotion, include products which are best sellers or even featured. You can even add a list of products which are suitable for your customer. This can be achieved in a number of ways; you can select products manually or automate the selection based on a different criteria (i.e. “customers also purchased…”). Customers are able to absorb information better if it is presented visually. So use pictures of the product or of customers enjoying the product. Customers usually get to a product listing/catalog page through the search bar or by selecting a category on the navigation menu. The product page should never include all the products, otherwise, it will be too overwhelming. Present the product listing by what your customer wants, so do utilize tags to segment your products.

Try to put text in small paragraphs that usually end in three lines accompanied by the supporting images, graphics, and GIFs. Help the teens digest the content by placing text into bulleted lists and small divided sections. A website with only text and text will overburden teens’ boredom and force them to walk away from the site. Putting images, pictures, and graphics on the website with delight the eyes of these technology freak teens.

While it may feel pretty “old school,” the e-mail newsletter is hotter than ever. And it is one of the best marketing tools available to a small business. Because of that, your website should encourage users to sign up for your e-mail newsletter. In exchange, you can offer customers benefits such as coupons or other special offers. Our last bit of advice sounds simple, but many businesses overlook it. What are we talking about? Showcasing your different products and services!

PWA has a stable increase in mobile development, it has become the leading trend among web development issues because of its quick loading function. PWA option lets you make a native-app, way simpler and faster. First off, PWAs don’t require much storage space as they operate on demand. Secondly, the user experience provided by PWAs is second-to-none and with increased usage of mobile devices, expect brands to continue with this trend.